Creating a linkedin account1/3/2024 ![]() ![]() ![]() It’s surprising the number of dentists and practices that do not use LinkedIn at all or do not use the platform to its full potential. Unlike Facebook, Instagram, or Twitter, LinkedIn is specifically marketed as a communication platform for professionals and offers highly targeted opportunities to reach other professionals in the markets that you care most about. The platform allows users to create personal and business profiles to communicate with future employers, create B2B connections, or promote a business. LinkedIn is a specialized social media platform and, used in more than 200 countries and territories worldwide, the world’s largest professional network. If you’re interested in taking your nonprofit’s marketing efforts on LinkedIn to the next level, contact our team to learn more about LinkedIn Ads.What if we told you there is a network to promote your talents to more than 562 million users and that 122 million of those users credit the platform for helping them land a job interview? You would probably want in, right? Share content on a regular basis to grow your audience and build an engaged community of followers who are ready to help. ![]() As you figure out what works best for your LinkedIn Page, get inspired by seeing what other nonprofits are doing on the platform.Ĭreate a LinkedIn Page to put your nonprofit on the mapĪfter you create a LinkedIn Page for your nonprofit, you can use it to attract great talent, drive awareness, and inspire action. The best nonprofit LinkedIn Pages are complete and up to date, incorporate keywords, and use eye-catching imagery to help tell their story. What are the best nonprofit LinkedIn Pages? You can also encourage employees to highlight your organization’s cause in the headline of their personal LinkedIn profiles.ĥ. Use this space to quickly and memorably communicate your nonprofit’s mission. Your headline (also called a tagline) is one of the first things people will see when visiting your nonprofit’s LinkedIn Page, appearing directly beneath the name of your organization. What are good LinkedIn headlines for nonprofits? Once you’ve created the page, check out our LinkedIn Pages: Action plan for nonprofits to discover simple best practices that can help you optimize it.Ĥ. Click Create a Company Page and follow the steps on the following screens. When you’re ready to create a LinkedIn Page for your organization, make sure you’re logged into LinkedIn, then click the Work icon in the top right corner of the LinkedIn homepage. These LinkedIn Page requirements are in place to stop people impersonating your nonprofit on the platform. You’ll also need to list a work email address featuring your nonprofit’s unique email domain, rather than your personal email address. To create a LinkedIn Page for your nonprofit, you first need to have a personal account that includes your name and current position at your organization. How do you create a LinkedIn Page for a nonprofit - and what LinkedIn Page requirements are there? If you want to drive more traffic to your LinkedIn Page or website, you also have the option to use paid advertising on LinkedIn.ģ. Yes! It’s free and easy to create a LinkedIn Page for your nonprofit and start posting content. This also means that whenever someone lists employment, volunteer, and board experience at your organization on LinkedIn, your nonprofit’s logo and a link to its LinkedIn Page will automatically appear on their profile. By creating a LinkedIn Page, you can showcase your nonprofit as an organization, helping to build credibility. This is a little different than the LinkedIn profile you have as an individual, which is designed to help you manage your personal professional brand. Nonprofits can create a LinkedIn Page (also known as a LinkedIn Company Page, or simply a Page). The first step? Create a LinkedIn Page for your nonprofit.īut are LinkedIn Pages free - and what LinkedIn Page requirements does your organization need to know about? Read on to discover answers to all your most pressing questions about how to create a LinkedIn Page for a nonprofit, as well as some tips to help you get started.ġ. Is your nonprofit on LinkedIn? If not, it should be! With over 810 million members, LinkedIn offers a unique opportunity for nonprofits of all sizes to connect with prospective volunteers, board members, donors, employees, and more. ![]()
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